Tag: independencedayresurgence

Destroy All Monsters: Movie Brands Are Ads, Not Outcomes

Independence Day Resurgence had all the makings of a mega-hit (in North America, at least): apocalyptic action, big(ish) returning stars, and most importantly in terms of what properties have netted huge returns in this decade, a nostalgia-friendly recognizable brand. So...

Title For INDEPENDENCE DAY Sequel Revealed

Nearly two decades after Independence Day wowed audiences with its winning combination of X-Files fuelled UFO interest, grand scale disaster movie spectacle, Top Gun style aerial heroics and Big Willy Smith himself, Roland Emmerich has called action on a sequel, which...