I thought I knew what to expect. The initial few trailers and promo reels we've seen and posted for Superstar Rajnikanth's new mega budget Tamil language film
Enthiran have been impressive, and were enough to get Todd a little bit giddy even, but I don't think even he is prepared for this. The film is being released simultaneously in Tamil, Telugu, and Hindi, and each market gets its own marketing materials and title. In northern India, the film is titled
Robot, and the trailer is insane. This trailer footage features a couple of short promo spots at the end as well, but the beginning is the best part. I think it is best to go in cold. By the way, if anyone can point me to a higher quality non-watermarked version of this footage, I'd be much obliged.
Enjoy.
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