Korean Box Office: Another Huge Weekend for SNOWPIERCER and THE TERROR LIVE

Following last weekend's record breaking 4.5 million admissions bonanza, business quelled somewhat over the past frame. However, at 3.6 million, it is still on of the biggest weekends on record and significantly above last year's 3.1 million. The local market share was a mighty 78%, in line with last year. Just like last week, business was bolstered by a pair a giant productions.

	Title	Release Date	Market Share	Weekend	Total	Screens
1	Snowpiercer	13/07/31	44.30%	1,599,778	6,445,400	1066
2	The Terror Live	13/07/31	29.50%	1,071,493	3,831,554	809
3	Epic (us)	13/08/07	7.80%	292,440	413,340	471
4	Detective Conan: Strategy Above Depth (jp)	13/08/07	3.50%	145,723	205,118	301
5	Turbo (us)	13/07/25	3.40%	137,470	1,692,614	333
6	Flu	13/08/14	3.50%	126,281	130,395	325
7	The Smurfs 2 (us)	13/08/01	3.10%	126,073	724,070	317
8	Red 2 (us)	13/07/18	2.30%	84,280	2,938,633	318
9	Cold Eyes	13/07/03	0.40%	16,164	5,499,169	103
10	The Wolverine (us)	13/07/25	0.50%	14,567	1,066,194	108

Snowpiercer dipped 30%, which was perhaps inevitable given how curious people were to watch Bong Joon-ho's latest straight out of the gate. It brought in an enormous 1,599,778 admissions this weekend while bringing its total to a stellar 6.45 million. Earlier this week it was breaking records, such as quickest to four million (seven days) but has since slowed below The Thieves' pace, which had accrued 6.88 million through the same point.

The big question is whether it will cross the 10 million ticket sales barrier. After such a big weekend and with so much in the tank already, it seems likely that it will cross it but business generally takes a hit in mid-August and a new blockbuster poised to do well is also entering the fray.

Staying at number two and only down 10% was The Terror Live, which added 1,071,493 to its total, which now stands at 3.83 million. Things are looking good for the film to cross at least six million and further milestones are within reach.

The next three spots were occupied by animations, unsurprising given the holiday season. Hollywood's Epic opened to a decent 292,440 while a new Detective Conan installment scored an okay 145,723, in line with the many previous installments. Turbo tumbled 60% for 137,470 but may have enough left in the tank for a two million finish.

Next week's big film will be the epidemic thriller Flu. With 126,281 admissions in previews banked this weekend, it seems the Jang Hyuk/Soo-ae vehicle should have no trouble scoring a big opening. But will it be enough to overcome Snowpiercer? My guess is yes, but only by a nose. Look for the three blockbusters (including The Terror Live) to finish neck and neck with ~1 million tallies.